From the very beginning, the Four Loko journey has been one of relentless creativity. What started as a bold idea among friends and a small business loan has grown into a global brand. Four Loko Stories are being made in 35 different countries worldwide. In 2017 we launched two new versions of Four Loko: Bold and Bartender Series. We also released our first ever liquor with Four Loko Shots. Reinvention and risk-taking is in our DNA.